Voiceover B-roll Instagram reel breakdown

How this public Instagram video is built: 86.6 seconds, 48 shots, voiceover b-roll format.

Length86.6s

Shots48

Cuts/s0.54

Words/s0.2

13.2s

22.3s

33.9s

43.5s

55.2s

60.7s

71.4s

83.8s

90.7s

100.9s

111.1s

121.0s

131.6s

140.7s

151.7s

160.8s

174.8s

180.9s

190.6s

200.4s

211.1s

223.2s

231.6s

243.4s

250.4s

260.6s

270.5s

281.2s

291.0s

301.2s

311.2s

322.0s

331.7s

341.2s

353.5s

364.4s

371.6s

381.7s

392.8s

403.9s

410.6s

422.6s

431.1s

441.8s

450.5s

461.0s

471.0s

480.8s

0-3 s

The hook

No words in the first 3 seconds.

The idea: A visual opener over B-roll

33/100 · Weak hook

Little or nothing is said in the first 3 seconds.
No text on screen in the first frame: most people watch muted.
The first cut comes at 3.2 s, which keeps the eye moving.
The opening does not speak to the viewer or open a question.
The pace after the hook is steady.

Worked out from this breakdown, not a prediction of views. Test your own opening line with the free hook checker.

Voiceover B-roll

Why it works

The 86.6-second video uses a voiceover spanning 48 shots with a pace of 0.54 cuts per second.
The hook uses a visual opener over B-roll during the first 3.2 seconds with no spoken words.
Captions appear in blocks of four words to maintain viewer pacing throughout the sequence.

Shot list

#	Time	Role	Camera
1	0.0-3.2 s	Cutaway	static
2	3.2-5.5 s	Cutaway	static
3	5.5-9.4 s	Cutaway	static
4	9.4-13.0 s	Cutaway	static
5	13.0-18.1 s	Cutaway	static
6	18.1-18.8 s	Text card	static
7	18.8-20.2 s	Text card	static
8	20.2-24.0 s	Cutaway	static
9	24.0-24.8 s	Text card	static
10	24.8-25.6 s	Text card	static
11	25.6-26.8 s	Text card	static
12	26.8-27.8 s	Text card	static
13	27.8-29.4 s	Cutaway	static
14	29.4-30.1 s	Talking	handheld selfie, static
15	30.1-31.8 s	Cutaway	static
16	31.8-32.6 s	Text card	static
17	32.6-37.4 s	Cutaway	static
18	37.4-38.2 s	Text card	static
19	38.2-38.8 s	Text card	static
20	38.8-39.2 s	Text card	static
21	39.2-40.3 s	Text card	static
22	40.3-43.5 s	Cutaway	static
23	43.5-45.1 s	Cutaway	static
24	45.1-48.5 s	Cutaway	static
25	48.5-48.9 s	Text card	static
26	48.9-49.5 s	Text card	static
27	49.5-50.0 s	Text card	static
28	50.0-51.2 s	Text card	static
29	51.2-52.1 s	Text card	static
30	52.1-53.3 s	Text card	static
31	53.3-54.6 s	Text card	static
32	54.6-56.5 s	Cutaway	static
33	56.5-58.2 s	Cutaway	static
34	58.2-59.5 s	Text card	static
35	59.5-63.0 s	Cutaway	static
36	63.0-67.3 s	Cutaway	static
37	67.3-68.9 s	Cutaway	static
38	68.9-70.6 s	Cutaway	static
39	70.6-73.3 s	Cutaway	static
40	73.3-77.2 s	Cutaway	static
41	77.2-77.8 s	Text card	static
42	77.8-80.4 s	Cutaway	static
43	80.4-81.4 s	Text card	static
44	81.4-83.2 s	Cutaway	static
45	83.2-83.8 s	Text card	static
46	83.8-84.8 s	Text card	static
47	84.8-85.8 s	Text card	static
48	85.8-86.6 s	Text card	static

Pacing

86.6 seconds, 48 shots
A cut every 1.8 s (0.54 per second)
0.2 words per second, slow pace

Captions and text

Captions in blocks of about 4 words, low in the frame

Yes

Can we clone it? Yes, this format clones well

We keep the format and remake every shot with AI actors and your own products. Nothing from the original is reused.

Clone this for your brand: $1

Same hook, same cuts, same pacing. Your product, an AI actor and a new script. Labelled AI-generated.

Clone this for your brand: $1

An independent description of the format of a public video. Clone Viral Videos is not affiliated with Instagram or the creator, and doesn't host or reuse the video. Remove this page · hello@cloneviralvideos.com